Inscriptions on bones or tortoise shells of the Shang Dynasty (small gain) announced to plan to buy online client in order to restrain 1.5 billion dollar to serve company RightNow Technologies on October 25, 2011, SAP buys manpower resource cloud to serve business SuccessFactors with the price of 3.4 billion dollar at announcing a plan on December the best selling t mobile prepaid cards 3, 2011, of two big tycoons buy tendercy to make Ceng Yi spends intimate SaaS industry to become hot again rise.
So, what new trend does SaaS industry have?
On November 28, 2011, SAP Asia-Pacific and solution of Japanese division business are advanced vice-president Ke Detai (Tom Kindermans) points out when accepting media to interview, the main SaaS product of SAP appeared SAP Business ByDesign basically changes 4 times. This can reflect a few new trends that give current SaaS industry from a flank.
Change market enters strategy
north face shirtsKe Detai introduces, one of SAP Business ByDesign basically changes, was to change the strategy that ente free memory card digital cameras rs the market, turned to indirect mode from original direct mode. As we have learned, SAP is in normally after rolling out a new product, can open market situation through selling a group continuously first, help new client finish carry out. Ke Detai says, as SAP Business ByDesign in the market mature with each passing day, its market pattern had turned to indirect mode from direct mode, at present the new client of its 80%~90% is gotten through channel. The message that comes from SAP says, SAP Business ByDesign had exceeded 700 in global client, predict client of the end of the year counted hopeful to break through 1000 2011.
Visible, channel becomes more and more important in SaaS industry, motivation of the look forward to in such as has the manufacturer foreground of rich Internet channel to value so.
Be in China, build the significant move of the respect as channel, SAP was mixed in May 2011 China is telegraphic (small gain) reached strategic collaboration. Expand SaaS business, make an actual choice that telegraphic operation business grows.
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Compositive 3 old techniques
Ke Detai points out, shift application and cloud computation, memory computation the 3 big trends that 3 old techniques are IT industry, and SAP Business ByDesign is the innovation gain that 3 big trends prompt ceaselessly. SAP Business ByDesign moves below cloud environment, can analyse a function through memory computation implementation, not only can move on tradition and new-style PC platform, still can move on the floating platform such as Windows 7, Android, IPhone and IPad. The user can be visited through mobile terminal and operate, implementation of use memory computation analyses a function.
E.g. , leader of company high level is awaited in the airport when machine, log onto SAP Business ByDesign OK and conveniently to be able to see through mobile equipment real time analytic data. If he feels the October project gain in forms for reporting statistics is compared,will decrease September a lot of, he can draw a circle on the graph, send the project chief inspector of firm relevant department automatically forms for reporting statistics through email. Project chief inspector can examine more detailed case in system of SAP Business ByDesign.
Industrial and commercial enterprise and Xu Zhenggang of channel department vice president introduce SAP China area, the strategy that SAP Business ByDesign is in China also is compositive 3 old techniques are an organic whole, include computation of the cloud, memory and floating platform. He discloses, SAP and Chinese telecomm the best selling scooby costume unication are advancing the cloud technology that is based on SAP, HANA, and the solution of one a complete set of that the shift application of Chinese telecommunication makes.
The ceaseless development as the smartphone and gain ground, shift application is taken seriously by commercial software provider more and more, in blending in shift application SaaS to serve, appear follow a rational line to do some work well.
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Open applied store
Ke Detai says, the 3rd of SAP Business ByDesign main change is, the user can arrive on SAP Store(SAP net store) hold application up and down. As we have learned, develop platform as, SAP Business ByDesign can provide software development tool of a complete set of for the partner, the partner develops all sor most popular selling canon ef 15mm ts of application on platform o the most popular memory laptop toshiba f SAP Business ByDesign. The application that the partner develops can put in the market through traditional channel, also can put in SAP Store to undertake popularizing.
Ke Detai discloses, not long ago releases SAP Store in Spanish Madrid, still do not have Chinese edition at present, had gone up the application of the line also has 50 only many. Nevertheless he says, SAP Store can have Chinese edition v most popular selling brooch pins ery quickly.
modern dining chairsNevertheless Ke Detai emphasizes, SAP Store won't become the main sale channel of SAP, its function more is to invoke new requirement -- a few clients are pleasant to the eye to have some kind of application hind in App Store, may contact relevant partner, or direct connection SAP goes doing more complex carry out. So he thinks, to simpler application, SAP Store is tool of a kind of consign; And for complex to comparing application, the action that stimulates market demand reached since SAP Store.
The reporter understands from the many channel of SAP, SAP hope does SAP Store successfully like malic application shop. In fact, the passion that malic application shop had aroused a lot of SaaS to serve a provider -- the success that is malic application shop, let a lot of SaaS serve a provider to think, using a store just is pattern of trade of cloud calculative success. As we have learned, include to use friendly Wei warehouse inside a few clou most popular selling t mo free memory laptop toshiba bile prepaid cards d of domestic serve a provider to also hope to run an application store successfully, become the Apple Store of company application domain.
Support branch government
Ke Detai says, the 4th of SAP Business ByDesign main change rolls out the solution that is aimed at group company branch or subsidiary technically. Group company can regard them as to be aimed at a branch SAP Business ByDesign or the software solution of subsidiary, what implement the SAP system of subsidiary business system and group headquarters thereby is complete without seam compositive.
Ke Detai introduces, SAP needs to have company headquarters and branch integrated group user more very much, head office hopes to use beforehand the solution of buy, the branch hopes to use the cloud however solution. As it happens of solution of type of subsidiary of SAP Business ByDesign satisfied the applied requirement of this kind of client. He introduces, this solution still can satisfy the requirement with various sort of business of group company branch.
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